The election may be over, but don't anyone tell Barack Obama. He continues to utilize email to drive his message home. In the process, he is creating new "brands" that never existed. When was the first time you heard of "Organizing for America".
Another theme of his messages is an increased use of video to drive his message. Over the past three days two campaigns have been sent featuring video as the primary call to action:
Saturday, February 7: "Urgent Message from President Obama"
Monday, February 9: "Your economic crisis story"
Are you using video in your marketing efforts? If so, let me know how effective it has been.
On an unrelated side note, it continues to irk me that the Obama campaign continues to forget to have a link at the top of the message referencing a hosted version of the message... it is so easy!
Another theme of his messages is an increased use of video to drive his message. Over the past three days two campaigns have been sent featuring video as the primary call to action:
Saturday, February 7: "Urgent Message from President Obama"
Monday, February 9: "Your economic crisis story"
Are you using video in your marketing efforts? If so, let me know how effective it has been.
On an unrelated side note, it continues to irk me that the Obama campaign continues to forget to have a link at the top of the message referencing a hosted version of the message... it is so easy!
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