Seems like all of our clients are being cited for their excellent creative work these days...The Scrappy Email Marketer had this nice post on Macy's today:http://thescrappyemailmarketer.wordpress.com/2009/01/30/the-evolution-of-macys-email/%20My favorite quote:"Way to go Macys....you caught my eye and win the Scrappy Email of... More

Seems like all of our clients are being cited for their excellent creative work these days...

The Scrappy Email Marketer had this nice post on Macy's today:

http://thescrappyemailmarketer.wordpress.com/2009/01/30/the-evolution-of-macys-email/%20

My favorite quote:

"Way to go Macys....you caught my eye and win the Scrappy Email of the week for a refreshing change.  Have a beer on me this weekend."

Love it.

BTW: I've re-invested in Twitter and am exploring new ways to more integrate email and Twitter together. If you are not already, follow me on Twitter.

Less

Our clients are always pushing us to "give us something new".This is music to a designers ears.But we've been doing it long enough that we know it means our challenge is to do something different and fresh but all within... More

Our clients are always pushing us to "give us something new".

This is music to a designers ears.
But we've been doing it long enough that we know it means our challenge is to do something different and fresh but all within brand.

HP Home and Home Office store often challenges us this way because they know that it's they're job to keep the audience entertained and interested. If the layout looks the same time after time... Delete!

With their prodding we've come up with a bunch of fresh layouts that are totally new looks for them, yet fall within brand.

These email layouts were fresh enough to even catch the eye of Chad White of the Retail email blog.
Chad added us to the years "hall of fame" list for great layouts, take a look:
http://www.retailemailblog.com/2009/01/design-hall-of-fame-2008-inductees.html

Also, here's some of the other HP email layouts Chad has made mention of:
http://www.retailemailblog.com/2009/01/am-inbox-latest-hot-nfl-stat.html
http://www.retailemailblog.com/2008/12/am-inbox-christmas-countdowns-that.html
http://www.retailemailblog.com/2008/11/am-inbox-elfyourself-returns-but-has.html
http://www.retailemailblog.com/2008/09/am-inbox-long-form-email-goes-wide.html
http://www.retailemailblog.com/2008/07/am-inbox-my-advertisers-are-more.html

If you have a layout that might be getting tired, let us know!
Our Creative Service department is serving (re)freshed email designs daily. Less

The Retail Email Blog recently cited a creative design we did for HP Shopping in December as the "Most Eye-Catching Design".Check it out:http://www.retailemailblog.com/2009/01/design-hall-of-fame-2008-inductees.html Also nice to see that our friends at Norm Thompson were cited as an Honorable Mention in... More

The Retail Email Blog recently cited a creative design we did for HP Shopping in December as the "Most Eye-Catching Design".

Check it out:

http://www.retailemailblog.com/2009/01/design-hall-of-fame-2008-inductees.html

Also nice to see that our friends at Norm Thompson were cited as an Honorable Mention in this category... Less