Email Marketing Lounge

September 2008 Archives

I celebrated my birthday on Monday and received the usual array of "Happy Birthday's" from family, friends, and even some marketers who have implemented the ever popular "Birthday Email". That is, the email that is automated and sent on every... Read
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DM News is reporting today that the Interactive Advertising Bureau (IAB) in its recently published Email Data Management Best Practices is now recommending that marketers only send email to those who have 'opted in' to receive it. The article further... Read
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Last week we won an OMMA Award for Best Standalone Email Creative for a campaign that we designed for HP called "HP Recycles". Over the last ten years we have had a lot of fun designing amazing, award-winning creative... Read
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