We are thrilled to announce that Yesmail has added another creative design award to our growing list of industry recognitions. HP and Yesmail have won the Creative Media Award for Best Email for the HP Monster Sale campaign. More

We are thrilled to announce that Yesmail has added another creative design award to our growing list of industry recognitions.
 
HP and Yesmail have won the Creative Media Award for Best Email for the HP Monster Sale campaign. View the Creative Media Awards 2009 Winners.

In spring 2009, HP partnered with DreamWorks to launch a huge sale utilizing branding and themes from the Monsters vs. Aliens movie.  The objective of the campaign was to leverage the excitement surrounding the March 27th movie launch and generate incremental direct sales for HP.
 
The campaign consisted of 4 email messages launched over 10 days - March 30th through April 9th, 2009.  Each message leveraged key characters from the movie.  More than 12 million subscribers were targeted, with each subscriber receiving all of the messages in the 4-part series.  View all 4 email messages.
 
The Monster Sale campaign delivered outstanding results. Revenue per message sent was 80% higher than average compared to other messages launched during the quarter!  Click Rates were also strong at 37% higher than typical messages delivered over the same timeframe.  The significant increase in Click Rates indicates subscribers found the creative appealing and were interested and engaged in the content.  Final revenue numbers tallied from the Monster Sale indicated it was one of the most successful HP campaigns in 2009 to date.
 
In addition to winning this award, Yesmail also had two other finalists in the Creative Media Awards email category: Coca-cola "Try Vault Promotions" and Microsoft "Enhanced Hotmail and Messenger Launch".
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Kudos to the Yesmail Creative Services team for being a finalist in another set of awards, the 2009 ad:tech Awards.Yesmail is a finalist not once, but twice in the Interactive Campaigns - Best Performance Marketing Campaign category!INTERACTIVE CAMPAIGNS -- BEST... More

Kudos to the Yesmail Creative Services team for being a finalist in another set of awards, the 2009 ad:tech Awards.

Yesmail is a finalist not once, but twice in the Interactive Campaigns - Best Performance Marketing Campaign category!

INTERACTIVE CAMPAIGNS -- BEST PERFORMANCE MARKETING CAMPAIGN
eBay: eBay Partner Network Quality Campaign
Yesmail: HP Mini 1000: The Perfect Mobile Companion
Performics: Online Traffic Makes Instore Buyers
Yesmail: HP Voodoo Monthly Newsletter
Direct Agents Interactive: Accuquote Affiliate Program

Winners announced the week of 4/13 and our fingers are crossed!

I'm usually not one to gloat, but I find it especially rewarding that Yesmail is the *only* Email Service Provider who made the finalist round.

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I wanted to share with everyone a recent email creative design award winner from the Yesmail Creative Services team. Our creative team is by far the most experienced in the space at designing email creative, as proven by the team's... More

I wanted to share with everyone a recent email creative design award winner from the Yesmail Creative Services team. Our creative team is by far the most experienced in the space at designing email creative, as proven by the team's tenure and long list of creative awards.

The award is for the "Best Computer: Retailer Email message" and can be viewed here.

To view the creative go here.

Kudos to the team for another outstanding accomplishment! Less