We are proud to announce that we have won another Interactive Advertising Competition award with HP. HP was awarded the 2010 Internet Advertising Competition Award for Best Technology Email Message Campaign for their Windows 7 Launch multi-message series.HP created a customized... More

We are proud to announce that we have won another Interactive Advertising Competition award with HP.
 
HP was awarded the 2010 Internet Advertising Competition Award for Best Technology Email Message Campaign for their Windows 7 Launch multi-message series.

HP created a customized email message stream to highlight the new Windows® 7 operating system and associated new product launches. The targeted audience consisted of tech savvy email subscribers, which allowed HP to focus more attention on the new product designs featuring the new operating system, rather than on the operating system itself. The Windows® 7 launch proved a huge success, with customer engagement metrics 20% higher than typical email campaigns and significant revenue generated.
 
The Windows 7® Launch was another example of the strong collaboration between HP and Yesmail, with Yesmail providing creative design and strategic consulting, as well as full service campaign management and execution.
 
The full list of IAC award winners can be found here.
 
This is the second IAC award for Yesmail and HP. We also won the Best Computer Retailer Email message award in 2009 for the HP Mini 1000 campaign.
Less

We are proud to announce that we have won the Gold Marketing Sherpa Award for Best Dynamic Content or Personalized Email for the Microsoft Enhanced Hotmail and Messenger Launch. Background: Microsoft recently launched enhanced mobile versions of its Windows Live... More

We are proud to announce that we have won the Gold Marketing Sherpa Award for Best Dynamic Content or Personalized Email for the Microsoft Enhanced Hotmail and Messenger Launch.
Less

We are proud to announce that we have won the Silver Marketing Shepa Award for Best Opt-In or List Growth Message (B2C) for the My Coke Rewards Community Invite. Every quarter, My Coke Rewards reaches out to a select few... More

We are proud to announce that we have won the Silver Marketing Shepa Award for Best Opt-In or List Growth Message (B2C) for the My Coke Rewards Community Invite.

Every quarter, My Coke Rewards reaches out to a select few of its members to join the My Coke Rewards community.  Community members have a chance to regularly share ideas, opinions, and other feedback with the My Coke Rewards team to make the program better for all members.  As noted in the email, "community members' feedback this year helped give mycokerewards.com a bold new design that's faster to use and easier to get around," among other great ideas and recommendations.

Other recent creative awards and recognitions include:

• 2009 Creative Media Awards - Best Email: Hewlett-Packard's "HP Monster Sale"; Finalist Coca-Cola / Vault Double Points
• 2009 Internet Advertising Competition Award - Best Computer Retailer Email message: "HP Mini 1000 campaign"
• 2009 Ad: Tech Awards Finalists - HP Mini 1000: The Perfect Mobile Companion & HP Voodoo Monthly Newsletter

Congratulations to our Creative Services team! They continue to deliver break-out email design that drives engagement and delivers results.

Less